All County Objectives

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# 345

Social Media Outreach

By June 2025, Child Support Services will increase social media followers by 10 percent across all platforms through targeted bilingual campaigns.
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Key Steps

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Plan social media outreach campaign, and ensure materials are translated into Spanish. Test social media outreach to see how it impacts timely child support payments by offering low-friction opportunities to pay. Study the impact of the outreach, in particular on payment timeliness. Adjust social media campaigns to increase the effectiveness of outreach.
Original End Date:
Target:
Baseline: Progress:
6/30/2025 Increase social media followers by 10% 182 278% (232)